Concepts & Storyboarding
We start by understanding the objective for your web video content - who are we speaking to? What message do we need to communicate? How long do we anticipate being able to hold their attention? What’s the appropriate style and tone for the piece? Then our creative video production teams will work to the brief and deliver creative concepts and storyboards as required, bringing your vision to life.
We put pen to paper to deliver scripts to the required level for the project. Writing is a particularly favoured craft within the agency, as we say ‘our strength is telling other people about yours’ and writing scripts for voiceover and captions is a very literal example of where we shine. We stress the importance of pace, clarity and tone of voice and if we have the opportunity, storyboard alongside the script.
Filming on location requires a number of different skills and disciplines. From location scouting and shoot planning, through to scheduling and capturing the right required footage on the day. We work closely to script and have a thorough-but-flexible approach in order to ensure we are creative throughout.
Animation & Motion Graphics
Whether you’re looking for simple animations, complex CGI or anigraphics we can come up with the right, brilliant solution. We support our clients from art direction and animator briefings, to final edits and soundtrack selection. We are an agency that is focused on successfully delivering your communications.
Post-production & Editing
With video in particular, the standard of post-production and editing can make such an impact on the end result. In addition to the main video, we often work to create cut-downs than can be used across your different platforms, such as website, email, social media as well as conferences & exhibitions.Get in touch
“Video gives you the ability to provide information to clients in an engaging and personal format which is easy to digest. As both commercial and individual clients use mobile technology on a more frequent basis, it is also a simple way to get information to our clients whilst they are on the move.
We are really pleased with the outcome. Salad have produced a slick video promoting our Charities seminar with strong branding and a simple format, which we can replicate for our future videos.”
Marketing & Events Coordinator, Ellis Jones
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